As the no-code/low-code movement continues to grow, Alta conducted a survey with its users to better understand the state of the no-code in 2022. See above for the key learnings from our survey.
In summary, companies that use no-code tools to build their customer-facing and internal applications reap endless benefits including product improvement, innovation, better consumer experience and better employee performance. One unique characteristic of the no-code/low-code movement is that it can be easily adapted for both simple and comprehensive processes. Additionally, users without engineering or technical knowledge can also easily learn this technology and quickly build business application. Therefore, choosing the best no-code tool to build your platform is key to ensure business success in a technology-driven world.
The fastest growing platforms today enable end-users, employees, and BDMs (business decision-makers) to orient towards a no-code world. The future of no-code and its advantages are limitless. While no-code tools will not completely replace developers or programming professionals, the no-code movement enables businesses to minimize development and maintenance costs and save time.
Challenges faced by many businesses that use no-code tools include difficulty customizing their application if key features are missing in no-code platforms or if components cannot be customized to suit their business needs and audience expectations. At Alta, expert support is provided by the Alta team to ensure these customizations and integrations go smoothly. Alta’s collaborative interface, similar to Figma, allows product managers, designers, and marketers to create and test new screens, flows, buttons, and copy. Businesses that seek easier, faster, and more secure solutions can rest easy with Alta as it securely connects to a company’s data wherever it lives in databases, spreadsheets, Airtable, etc. With API and Zapier integrations, users can accomplish almost any task, such as populating a personalized feed, collecting survey responses, or updating blog content. Alta also offers a marketplace of extensions and drop-in integrations with third-party services, such as chat services or payment providers, that allow business users to build even more powerful apps.
To learn more about the qualitative and quantitative findings of Alta's 2022 state of no-code survey, read our top findings below. To learn more about no-code best practices, read additional articles on Alta’s blog.
Entrepreneurs mostly prefer no-code tools to grow their startups due to simplicity, cost-effectiveness and high quality results. Large businesses are also finding it easy to complete their software projects faster as no-code tools enable app modifications and customizations without engineers. Users aged 21-40 are the primary users of no-code tools to design and build customer-friendly features.
Most no-code users do not have technical backgrounds and experience; however, they can build an app easily with no-code tools and get expert support to fulfill their app requirements. No-code technology and tools now enable app makers to design and launch beautiful apps that fit their needs and budget. People may also hire agencies, freelancers or engineers to collaborate with them for app development and to supplement their knowledge.
Robust feature support offered by several no-code tools makes it possible to launch apps on multiple platforms simultaneously as opposed to separately on iOS, Android, and the web. When choosing which no-code tool to adopt, users look for tools that optimize speed to launch and prefer no-code tools that support flexible design and rapid prototyping. Users also look for features including in-app purchases, payment/transactions, and cross-platform support in a no-code app platform. Features such as customization of colors, fonts and logos through a simple UI ensure broader adoption in an organization.
A large number of sampled users who have launched mobile apps hired in-house engineers. An equal number of users preferred no-code tools to build an app for their business and were satisfied with investing a minimum amount in the initial phase of their project. Users decide between hiring engineers or using no-code tools based on whether they believe no-code tools are worth investing in. They often prefer a hybrid approach when using no-code tools by first building their own app and later getting advice or feedback from professional coders and designers, which is a practical approach to filling the gaps of using a no-code tool.
Start-up companies and small businesses are willing to pay an initial fee ranging from $1,000-$5,000 for no-code app development with additional add-on features costing up to $30,000. The investment budget allotted for building a full-featured app can range from $50,000-$100,000. Check out Alta's no-code app builder pricing plans for the best value.
Companies with complex projects and sophisticated integrations may find it hard to rely on no-code tools to run their business. The main challenge no-code users face in adopting a new tool is the limited feature set offered, as well as the time it takes to get accustomed to the platform. Pushback from executives, engineers, and VCs can also hinder the utilization of no-code app platforms. As no-code tools mature and better integrate with code, many of these concerns can be alleviated.
Users shared a number of value-added features that would make their no-code apps to be more user-friendly. Several key features include the ability for users to create profiles, send message, post content, purchase goods or services and sell memberships. A few users also requested novel features including augmented reality and live streaming.
B2B companies want to develop mobile apps for their businesses to improve deliverability and value. B2B companies shared that their top priority features include invoicing, cloud integration, scheduling, push notifications, promotions, advertising, memberships, chatbots, email integrations, and security integrations. The core focus of B2C companies is to make tasks easier for their user with fast and secure transactions, AR/VR, and AI integrations. The survey results show apps with the highest demand are marketplace, e-commerce, social networking, photo/video, education, games, lifestyle, health care and entertainment apps.
The survey unlocked interesting features many users want in their apps to improve functionality. Users typically requested easy drag-and-drop components, popular mobile templates, photo galleries, directories, blogs, and integrations like chat, payments, notifications and video. They also highly demanded an option for running AB tests and gather analytics to improve their app over time.
The most popular no-code builders based on our 2022 survey are Squarespace, Shopify, Wix, Webflow, Zapier, Honeycode, Glide, and Alta. As Alta grows its product offerings, we believe Alta is the best tool to build beautiful mobile apps with easy to use templates where anyone can quickly connect data, design an app and access expert Alta support. If you are looking for the best no-code mobile app builder on the market, reach out to Alta today for a free trial.